Assured Performance Intelligence
Redefining Performance Marketing Expectations
The first fully integrated, verticalized open-web marketing stack designed to deliver guaranteed outcomes through marketing science.
Off The Shelf, Off The Mark
Advertisers urgently need customized efficiency and precision at scale. The legacy media model delivers neither.
Engagement Clarity Breaks Down
Unclear metrics make it impossible to understand real engagement.
Targeting & Transparency Erode
Privacy changes and platform opacity undermine precision targeting.
Paths to Purchase Fragment
Customer journeys scatter across disconnected touchpoints.
Platform Trust Declines
Technology and platform reliability concerns grow.
The API Approach
Moving beyond modeled proxies to real consumer intent
PREDICT
Trend Hunter AI consumer and trend analysis, API's proprietary data, all informed by the work of top marketing scientists.
PERFORM
Custom, decision-driving content at scale—powered by full control across 31+ owned-and-operated digital properties and 70,000+ retail locations.
PERFECT
Live reporting, post-campaign survey and market research fuels continuous optimization and guaranteed results.
Our 6-Step Process
Audience Match (Strategy)
Engage experts to custom-engineer strategy
Audience Match (Data)
Securely match first-party data in a privacy-safe clean room
Inclination Scoring
Score audiences by purchase likelihood using Trend Hunter insights
Content Scaling
Dynamically generate personalized content aligned to intent
Activation
Deploy across McClatchy Retail Network and owned media platforms
Optimization
Continuously optimize with live performance data and feedback loops
Proven Success
After driving $100M+ in 2025 retail sales using our own audiences, we're scaling Assured Performance Intelligence to help partners achieve the same results.
195% YoY increase in clicks
Real-World Applications
How API works towards client goals
Visa
Shopify-enabled instant commerce and affiliate content
Extends affiliate efficiency across e-commerce, delivering meaningful, value-driven content to Visa customers at scale.
Solgar
Proprietary custom content engine trained on brand voice & data
Scales AI-optimized, contextually relevant content across owned and partner sites—driving higher e-commerce conversion.
L'Oréal
Direct API connection to the McClatchy Retail Network
Reaches proven beauty consumers nationwide and extends digital influence into thousands of in-store retail locations.
Fisher Investments
Custom audience targeting and content personalization
Drives high-intent lead generation with greater efficiency—reducing waste associated with CPM-based programmatic buys.
Guaranteed Outcomes
An unparalleled audience intelligence platform built to drive to your specific outcome, guaranteed.
E-comm Purchase
Drive direct online sales with precision targeting
Email Signup & Lead Gen
Build qualified leads and email subscribers
Purchase at Retail
Drive in-store traffic and purchases
Our Platform
Premier brands and unprecedented physical presence
Digital Properties
Our platform includes premier brands such as US Weekly, Woman's World, McClatchy's portfolio of trusted local news outlets including the Miami Herald and Kansas City Star, and AI industry leader Trend Hunter.
McClatchy Retail Network
An unprecedented physical presence at retail locations in 70,000+ US stores, connecting digital engagement to in-store purchase decisions.
Ready for Guaranteed Outcomes?
Let's discuss how API can drive measurable results for your brand.
Get in Touch